This health system is dedicated to helping individuals flourish by redefining healthcare. They believe true health is limitless and cannot be confined to merely treating symptoms. Their providers partner with patients on their health journeys, emphasizing that health is an ongoing pursuit of one's true potential.
Challenge
Appointment cancellations and no-shows cost the healthcare industry $150 billion annually. Almost half of cancelled appointments are not rescheduled. While 40% of patients prefer online scheduling, few healthcare systems and medical groups have a platform to deliver a fully integrated visit adherence experience and enable self-scheduling.
Our client was looking to improve their current solution and deliver a more personalized patient experience.
Solution
An intelligent and integrated omnichannel solution to activate patients to confirm, cancel, or reschedule visits using content and easy to navigate design.
Results
545,000
Unique patients contacted over the duration of the program
45 %
Click-through rate, 125% higher than industry average
40 %
Of cancelled visits shifted to immediately rescheduled
$ 2.3 M
Realized in additional kept visits through embedded rescheduling per year